Digtal transformation

Digital transformation

Your digital transformation approach

Lemon has a digital transformation approach that explores the possibilities of digital technologies and unlocks new opportunities for your organization. We start by understanding your customers' needs, then we create a digital roadmap for the future, and we finish by developing new products and services that are a perfect fit for the digital world. All in one package, for a complete and revolutionary digital experience.

User Research

This begins with understanding the needs and behavior of customers (and prospects). This can be done through surveys, interviews, and other forms of research.

Digital Opportunity Mapping

In doing so, we map your organization's current digital ecosystem and the capabilities of digital technologies to identify and exploit new opportunities. We compile these opportunities into a digital roadmap for the coming years.

Innovation (ideation)

This is the process of generating new ideas during design sprints with employees, customers or partners.

Digital Business Modeling

This involves designing new products or services to fit the digital world. This may mean, for example, developing new revenue models or finding new ways to reach customers.

Lemon discovers your organization's digital capabilities

You've obviously been paying attention to digitization for years: perhaps there are still a few initiatives and experiments going on. But which of these are really useful? Together with the entire organization, Lemon goes in search of digital stability through co-creation. We dive into the (digital) needs of your customers and prospects, while at the same time looking at the digital possibilities of your products and services. After all, with the right digitalization in the right places, more can be done today with the same capacities of the company.

Explore

We search for insights about the market, the industry and other inspiring fields that can assist us. We research the needs of customers and prospects, and analyze your current products and services.

Ideate

We will discuss in smaller groups or as one large group. People who work with clients every day get a chance to share their ideas. If possible, we even put together a special team to develop a workable proof of concept that reflects the ideas. This is how ideation becomes concrete and tangible.

Envision

Together we create a roadmap that expands the digital ambitions of your internal departments in a logical way for the future. In doing so, you benefit from the advantage of Lemon making the right choices from a technical perspective that are aligned and lead to the best results.